Richard Strasser, "Music Business: The Key Concepts"
English | 2009 | ISBN: 0415995345 | PDF | pages: 209 | 2,6 mb
English | 2009 | ISBN: 0415995345 | PDF | pages: 209 | 2,6 mb
Music Business: The Key Concepts is a comprehensive guide to the terminology commonly used in the music business today. It embraces definitions from a number of relevant fields, including:
general business
marketing
e-commerce
intellectual property law
economics
entrepreneurship
In an accessible A-Z format and fully cross-referenced throughout, this book is essential reading for music business students as well as those interested in the music industry.
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