The Psychology of Pro-Environmental Communication: Beyond Standard Information Strategies
Christian A. Klöckner, "The Psychology of Pro-Environmental Communication: Beyond Standard Information Strategies"
2015 | ISBN-10: 1137348313, 1137348194 | 271 pages | PDF | 1 MB
2015 | ISBN-10: 1137348313, 1137348194 | 271 pages | PDF | 1 MB
The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klöckner defines environmental communication, providing a comprehensive and up-to-date analysis of the issues involved in encouraging pro-environmental behaviour.