Gassmann: The Platform Business Navigator:
The Strategies Behind the World's Most Successful Platform Companies
English | 2024 | ISBN: 1292466189 | 398 Pages | PDF | 6 MB
The Strategies Behind the World's Most Successful Platform Companies
English | 2024 | ISBN: 1292466189 | 398 Pages | PDF | 6 MB
Platform companies like Amazon, Alibaba, Apple or Google dominate today's economy, and eight out of the ten most valuable companies worldwide follow a platform business model. Platform businesses act as digital intermediaries harnessing the power of networks, thereby outperforming traditional asset-heavy companies.