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Exploring Public Relations by Ralph Tench and Liz Yeomans [Repost]

Posted By: AlenMiler
Exploring Public Relations by Ralph Tench and Liz Yeomans [Repost]

Exploring Public Relations by Ralph Tench and Liz Yeomans
English | ISBN: 0273688898 | 2006 | PDF | 672 pages | 95,3 mb

This definitive academic Public Relations text introduces PR and its role within the organisation. A comprehensive text, Exploring Public Relations not only covers traditional academic PR theory, but also explores contemporary ideas.