Technology Meets Flowers: Unlocking the Circular and Digital Economy
Technology Meets Flowers: Unlocking the Circular and Digital Economy
English | 2021 | ISBN: 3030693023 | 243 Pages | PDF EPUB | 17 MB
English | 2021 | ISBN: 3030693023 | 243 Pages | PDF EPUB | 17 MB
The book reveals the complexity of the flower markets in terms of their ability to produce, transport, and deliver fresh flowers on a global scale. In addition, it explores how information advantage is created by blending business with technology, from robotized glasshouses to the use of AI-driven algorithms for flower production and distribution. In closing, the book presents lessons learned regarding the circular and digital transformation of the high-speed flower business and markets in order to deliver sustainable value for customers.