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Marketing A to Z: 80 Concepts Every Manager Needs to Know [Repost]

Posted By: tanas.olesya
Marketing A to Z: 80 Concepts Every Manager Needs to Know [Repost]

Marketing A to Z: 80 Concepts Every Manager Needs to Know by Kotler
English | 20 Feb. 2003 | ISBN: 0471268674 | 226 Pages | PDF | 1 MB

The most renowned figure in the world of marketing offers the new rules to the game for marketing professionals and business leaders alike