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Media Corporate Entrepreneurship: Theories and Cases (Media Business and Innovation) [Repost]
![Media Corporate Entrepreneurship: Theories and Cases (Media Business and Innovation) [Repost]](https://pixhost.icu/avaxhome/17/f3/0052f317.jpg)
Media Corporate Entrepreneurship: Theories and Cases (Media Business and Innovation) by Min Hang
English | 24 Oct. 2016 | ISBN: 981102121X | 172 Pages | PDF (True) | 3.42 MB
English | 24 Oct. 2016 | ISBN: 981102121X | 172 Pages | PDF (True) | 3.42 MB
This book examines corporate entrepreneurship start-ups in the media industries and provides a timely solution to fill in the gap of academic as well as practical knowledge in this regard. It brings together new media venturing practices in the west and east and covers new media opportunities in various emerging forms, including gaming, Internet, mobile and webcasting business.