Dan Ariely, Jason Hreha, Kristen Berman, "Hacking Human Nature for Good: A Practical Guide to Changing Human Behavior"
ASIN: B00KMCHD6A | 2014 | EPUB | 229 pages | 4 MB
-Core expertise of famed author / professor Dan Ariely and his team
-Easy to understand behavioral economics principles, equivalent to a full year of MBA coursework
-Practical exercises you can do by yourself or with your team