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Driven by Difference: How Great Companies Fuel Innovation Through Diversity [Audiobook]

Posted By: tarantoga
Driven by Difference: How Great Companies Fuel Innovation Through Diversity [Audiobook]

David Livermore PhD, Walter Dixon (Narrator), "Driven by Difference: How Great Companies Fuel Innovation Through Diversity"
ASIN: B01ACARJZG | 2016 | MP3@64 kbps | ~08:00:00 | 227 MB

Today's workforce is more diverse than ever before. But despite new perspectives and talents, the promise of increased innovation rarely materializes. Why are so few businesses seeing results? Studies show that diverse teams are more creative than homogenous ones—but only when they are managed effectively. The secret is to minimize conflict while maximizing the informational diversity found in varied values and experiences. To do this, both leaders and team members need a high level of cultural intelligence, or CQ. Drawing on success stories from Google, Alibaba, Novartis, and other groundbreaking companies, Driven by Difference identifies the management practices necessary to guide multicultural teams to innovation, including how to:
Create an optimal environment
Build trust
Fuse differing perpectives
Align goals and expectations
Generate fresh ideas
Consider the various audiences when selecting and selling an idea
Design and test for different users

Cultural differences can lead to gridlock, or they can catalyze innovation and growth. This research-based plan turns diversity's potential into economic reality.