Get Hired As A Product Manager | Applying & Interviewing

Complete guide to applying, researching, & interviewing for a Product Management job. + Mock interviews & insider tips

What you'll learn
How to answer interview questions like a Product Manager
How to find & apply to the right Product Management positions
How to write an effective Cover Letter for a Product Management position
How to organize and optimize your resume or CV for Product Management applications
How to research a company and a Product Manager position prior to your interview
What questions to expect and prepare for prior to a Product Manager interview
How to correctly tackle Product Management behavioral interview questions
How to use the PAR / CAR framework to better answer "tell me about a time when" questions
How to correctly tackle Product Management product creation interview questions
How to correctly tackle Product Management estimation interview questions
How to correctly tackle Product Management instructional interview questions
How to reverse interview your interviewers and ask the right questions
How to spot red flags in companies and interview processes before you apply
How to make yourself stand out in a Product Management interview & application
How to adapt to any question you get in an interview by thinking like a Product Manager
How to make a great impression when interviewing virtually
How to tackle take-home case studies commonly included in Product Management applications
How to highlight your accomplishments in a way that Product Management hiring managers like
How to do effective side projects to increase your chance of being hired
How to effectively brand yourself online before applying for Product Management roles
How to get started with your first Product Management job and hit the ground running
Requirements
No previous experience needed. Can be taken by someone in any role with any level of experience.
Description
The role of "Product Manager" is currently one of the fastest growing, most in demand, and best paid positions in the entire tech industry. Fastest growing: Companies are expected to hire an additional 2,000 Product Managers this year, and this rate of hiring is expected to grow +20% for every year afterwards (Glassdoor currently ranks Product Manager as the #4 hottest hiring position in the US).In Demand: There are currently over 3,000 open Product Management positions in companies all over the worldBest Paid: Product Managers get paid on average $112,000 a year, with some companies paying closer to $192,000 a year even for junior level positions. This is on par with software engineers (!) despite the role being entirely non-technical.Do you want to become a Product Manager? If so, you'll have to navigate the notoriously difficult application and interview process. Take home case studies, brain teasers, and multiple rounds of interviews are typical if you want to get hired for any Product position.How you tackle these hiring challenges makes all the difference, and we're here to guide you through the entire process step-by-step. A successful Product Management application doesn't just consist of knowing the right answers and what questions to expect. To truly maximize your chances of landing the role, we took a holistic approach to the entire process: finding suitable roles, building your brand prior to applying, submitting applications, getting the interview, researching companies pre-interview, acing the interview, completing take-home work, and then deciding on the best offer. What's included in the course?We'll take you through the entire process for finding, applying to, and acing the interview for a Product Management position. We'll cover:How to think like and get inside the mindset of a Product Manager before you even start the processHow to find the right companies & positions to apply forHow to optimize your resume / C.V., and cover letter for getting Product Manager interviewsHow to research and prepare for each Product Manager interviewHow to complete case studies and take-home work, if neededHow to tackle the big 5 types of Product Manager interview question types: behavioral, product creation, estimation, analytical, & instructional. How to impress your interviewers by reverse interviewing them and ask good questionsHow to follow-up post interview and spot any red flags that might change your mind about the roleHow to hit the ground running when you do get a job offer and start your Product Manager roleIncluded as bonuses:• A full mock interview (Apple) with walkthrough instruction from beginning to end• 2 interviews with students that recently were hired as a Product Manager where they share insider tips• A full interview with a Product team lead in charge of hiring for all Product Roles• A full walkthrough of Product Creation / Design question (1 hour long)This course is perfect for those applying to their first Product Manager role, as well as anyone interested in transitioning internally to Product AND existing Product Managers who want to apply for a new Product role either internally or externally. Why learn from us?We've successfully helped over 148,000 students learn about Product Management, and over 1,000 students get hired or transition into a Product Management role at companies like Airbnb, Google, Facebook, Spotify, Oracle, IBM, and Amazon.Our courses on Product Management are the largest in the world, with a community of over 100,000 prospective and current Product Managers enrolled.Your primary instructor, Cole Mercer, has been a Senior Product Manager at companies like Soundcloud, Bonobos, and Mass Relevance. He's interviewed 40+ times for Product Management roles for companies like Google, Facebook, Palantir, Netflix, and even Udemy.Your instructorsCole Mercer has been a Senior Product Manager at Soundcloud, Bonobos, Mass Relevance, and has taught the Product Management course at General Assembly in Manhattan, NYC. He is now a full-time Product Management and Strategy consultant.Evan Kimbrell is a top rated Udemy instructor with numerous courses focused on Entrepreneurship. His courses have over 630,000 enrolled students and more than 32,000 five star reviews. For the past few years, he has also been running a digital agency that has produced over 100 web and mobile products for Fortune 500 companies and startups.

Overview

Section 1: Introduction (Don't Skip This!)

Lecture 1 Introduction

Lecture 2 The Thing Most People Get Wrong About Product Management

Lecture 3 Free Resources, Goodies, How This Course Is Structured, and Why It Matters

Lecture 4 Join our community on Slack!

Lecture 5 Lecture summaries, all in one PDF

Section 2: Preparation Is Key: How to Prepare Yourself for PM Interviews

Lecture 6 Know Your Enemy to Win the Battle - How the PM Interview Process Actually Works

Lecture 7 Why PM Interviews Are So Challenging

Lecture 8 Thinking Like a Product Manager

Lecture 9 Real World Practice for Thinking Like a Product Manager

Lecture 10 Branding Yourself

Lecture 11 Research You Need to Do Before Your First Interview

Lecture 12 Making the Perfect Resume

Lecture 13 Writing Effective Cover Letters

Lecture 14 A Secret Weapon - Understanding Yourself

Lecture 15 My Personal Interview Experiences and Failures - Expect the Unexpected

Section 3: The Most Common Questions in a PM Interview and How to Answer Them

Lecture 16 Let’s Make Sure You’re Answering Questions the Correct Way

Lecture 17 Brain Teasers and the Most Common Types of Questions

Lecture 18 Product Estimation Questions

Lecture 19 Product Creation Questions

Lecture 20 OPTIONAL: Product Creation Practice Question (part 1)

Lecture 21 OPTIONAL: Product Creation Practice Question (part 2)

Lecture 22 Instructional Questions

Lecture 23 Behavioral and Personality Questions

Lecture 24 Answering Behavioral Questions with PAR/CAR

Lecture 25 Answering Case Studies and Take Home Work

Section 4: The Other Side of a PM Interview

Lecture 26 How to Show Off Your Skills by Asking Good Questions

Lecture 27 Reverse Interviewing

Lecture 28 3 Red Flags to Look for in Each Company

Section 5: Improving Your Presence in Remote Interviews

Lecture 29 How to Improve Your Presence on Zoom for $0

Lecture 30 How to Impress on Zoom with Extra Equipment

Section 6: Tips and Strategies

Lecture 31 Failing to Get the Job - Reasons It Happens and You Can Do About It

Lecture 32 What About Certifications? Should You Get One?

Section 7: Insider Tip for Maximizing Success and Standing Out

Lecture 33 Doing a Side Project to Stand Out Against the Competition

Lecture 34 Doing a Side Project: LIVE Case Study

Section 8: Q&A with Cole & Evan

Lecture 35 Q&A: Answering Common Questions

Section 9: Mock PM Interview (Apple)

Lecture 36 Mock PM Interview at Apple: Introduction, Career History, Generic Questions

Lecture 37 Mock PM Interview at Apple: Favorite Products, Likes and Dislikes

Lecture 38 Mock PM Interview at Apple: Behavioral Questions

Lecture 39 Mock PM Interview at Apple: Product Creation Questions

Lecture 40 Mock PM Interview at Apple: Product Estimation Question

Lecture 41 Mock PM Interview at Apple: Evaluating the Interviewee's Thought Process

Section 10: Interviews With Product Managers

Lecture 42 Interview with Mikael Solomon, Group PM at Affirm

Lecture 43 Interview with Daniel Su, Product Manager at Spotify

Section 11: Interviews With Students Who Have Gotten Jobs

Lecture 44 Interview with Tristan Pennicott, Product Manager at IBM Cloud

Section 12: Conclusion

Lecture 45 Things to Do After You’ve Landed the Job

Lecture 46 The Wrap up and an Important Message

Section 13: Bonus Section

Lecture 47 Bonus Lecture

Anyone interested in applying for a role in Product Management,Anyone interested in transitioning from their current role to a role in Product Management,Current Product Managers looking to improve their interview skills