Norton Paley - Successful Business Planning: Energising Your Companys Potential
Thorogood | 2004 | ISBN: 1854182897 | Pages: 418 | PDF | 1.37 MB
Thorogood | 2004 | ISBN: 1854182897 | Pages: 418 | PDF | 1.37 MB
“Strategic Planning – It’s Back! Reengineering? Cost-cutting? Been there,
done that. Now, strategy is king.”
Headline from a Business Week cover story. The story points out the
following key issues as outcomes of the planning process:
• Strategy planning is again a major focus for higher revenues and profits
– and to hatch new products, expand existing business, and create
new markets.
• Business strategy is the single most important management issue and
will remain so for the next five years.
• Democratizing the strategy planning process is handled by turning
it over to teams of line and staff managers from different disciplines.
“The plan is nothing; planning is everything.”
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