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    Trending now in eBooks & eLearning


    Advertising Strategy: The Path to Advanced Campaigns Mastery

    Posted By: Sigha
    Advertising Strategy: The Path to Advanced Campaigns Mastery

    Advertising Strategy: The Path to Advanced Campaigns Mastery
    MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
    Language: English (US) | Size: 5.02 GB | Duration: 18h 18m

    Branding, Digital Advertising, Market Research, Consumer Psychology, SEO, Social Media, Content Marketing, KPIs, AI

    Market Research 101: The Ultimate Guide for Beginners

    Posted By: lucky_aut
    Market Research 101: The Ultimate Guide for Beginners

    Market Research 101: The Ultimate Guide for Beginners
    Last updated 1/2026
    Duration: 1h 19m | .MP4 1920x1080 30fps(r) | AAC, 44100Hz, 2ch | 1.26 GB
    Genre: eLearning | Language: English

    Step-by-step market research for beginners: define your market, analyze competitors, and validate demand with real data.

    Product & Consumer Research for Launch Success

    Posted By: lucky_aut
    Product & Consumer Research for Launch Success

    Product & Consumer Research for Launch Success
    Published 11/2025
    Duration: 55m | .MP4 1920x1080 30 fps(r) | AAC, 44100 Hz, 2ch | 295.97 MB
    Genre: eLearning | Language: English

    Learn how real brands use research, insights, and product tests to build winning launches. Simple, practical, and perfec

    The Shape of Taste

    Posted By: readerXXI
    The Shape of Taste

    The Shape of Taste: Unravelling the emotional journey behind every mouthful and how it impacts your consumers
    by Chris Lukehurst
    English | 2025 | ISBN: 1915483840 | 144 Pages | True ePUB | 2.05 MB

    Excel: Market Research Strategies [Released: 2/28/2025]

    Posted By: IrGens
    Excel: Market Research Strategies [Released: 2/28/2025]

    Excel: Market Research Strategies [Released: 2/28/2025]
    .MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 2h 40m | 432 MB
    Instructor: Michael McDonald

    Market Research: Quantitative

    Posted By: IrGens
    Market Research: Quantitative

    Market Research: Quantitative
    .MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 1h 23m | 171 MB
    Instructor: Sarah Weise

    Handbook of Qualitative Research Methods in Marketing 2nd Edition

    Posted By: readerXXI
    Handbook of Qualitative Research Methods in Marketing 2nd Edition

    Handbook of Qualitative Research Methods in Marketing 2nd Edition
    by Russell W. Belk, Cele Otnes
    English | 2024 | ISBN: 1035302713 | 555 Pages | PDF | 8.5 MB

    Market Research Foundations [repost]

    Posted By: IrGens
    Market Research Foundations [repost]

    Market Research Foundations
    .MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 54m | 466 MB
    Instructor: Sarah Weise

    Market Research: Qualitative [repost]

    Posted By: IrGens
    Market Research: Qualitative [repost]

    Market Research: Qualitative
    .MP4, AVC, 1280x720, 30 fps | English, AAC, 2 Ch | 1h 29m | 599 MB
    Instructor: Sarah Weise

    Market Research For Management Consultants & Analysts

    Posted By: Sigha
    Market Research For Management Consultants & Analysts

    Market Research For Management Consultants & Analysts
    Last updated 6/2024
    MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
    Language: English (US) | Size: 1.20 GB | Duration: 5h 3m

    A practical guide on how to conduct market research during consulting projects

    How to become a Virtual Assistant

    Posted By: lucky_aut
    How to become a Virtual Assistant

    How to become a Virtual Assistant
    Published 1/2024
    Duration: 9h7m | .MP4 1280x720, 30 fps(r) | AAC, 44100 Hz, 2ch | 4.99 GB
    Genre: eLearning | Language: English

    Unlock Your Virtual Assistant Journey: Master the Skills and Strategies for Success

    Critical Factors for Adoption of Customer Relationship Management: A Study of Palestine SMEs

    Posted By: AvaxGenius
    Critical Factors for Adoption of Customer Relationship Management: A Study of Palestine SMEs

    Critical Factors for Adoption of Customer Relationship Management: A Study of Palestine SMEs by Omar Hasan Salah , Zawiyah Mohammad Yusof , Hazura Mohamed , Nur Fazidah Elias
    English | PDF EPUB (True) | 2023 | 137 Pages | ISBN : 9819983207 | 5.9 MB

    This book explores the challenges in adopting customer relationship management (CRM) models in developing countries, with a focus on Palestine. Examining the cultural, organizational, and technological contexts, it reveals how these factors create adoption gaps, impacting customer pressure, employee engagement, and security. The narrative, enriched by real-world examples from Palestine, underscores the unique hurdles faced by firms in such environments.

    Market Research: Key Strategies For Business Decision-Making

    Posted By: Sigha
    Market Research: Key Strategies For Business Decision-Making

    Market Research: Key Strategies For Business Decision-Making
    Last updated 10/2023
    MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
    Language: English (US) | Size: 2.82 GB | Duration: 4h 4m

    "Mastering Data-Driven Insights and Competitive Analysis for Strategic Market Excellence".

    How To Interview Users & Stakeholders | Grams Certification

    Posted By: Sigha
    How To Interview Users & Stakeholders | Grams Certification

    How To Interview Users & Stakeholders | Grams Certification
    Last updated 8/2023
    MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
    Language: English (UK) | Size: 2.98 GB | Duration: 2h 19m

    Change the way you uncover unique insights, easily and quickly from your customers and even with stakeholders!

    Recent Advances in Modeling and Forecasting Kaiyu

    Posted By: AvaxGenius
    Recent Advances in Modeling and Forecasting Kaiyu

    Recent Advances in Modeling and Forecasting Kaiyu: Tools for Predicting and Verifying the Effects of Urban Revitalization Policy by Saburo Saito, Kenichi Ishibashi, Kosuke Yamashiro
    English | PDF EPUB (True) | 2023 | 620 Pages | ISBN : 9819912407 | 126 MB

    This book is the first comprehensive presentation of a Kaiyu Markov model with covariates and a multivariate Poisson model with competitive destinations. These two models are core techniques when the authors and colleagues conduct their Kaiyu studies. The two models are usually used to forecast the effects of specific urban redevelopment on both the number of visitors and consumer shop-around or Kaiyu movements. Their Kaiyu studies originated from the constructions of a Kaiyu Markov model and the disaggregated hierarchical decision Huff model almost simultaneously around the early 1980s. This book retrospectively reviews how these models have evolved from the start to the present state, and previews the ongoing efforts to make further extensions of these models. The extension of the Huff model started from the disaggregated hierarchical decision Huff model with shop-arounds. In retrospect, the model formulated the consumer’s simultaneous choice of destinations as a joint probability. The mechanism to determine this joint probability was a recursive conditional probability system. Now the Huff model has shifted from joint probability to multivariate frequency Poisson with competitive destinations. On the other hand, the Kaiyu Markov model started from a descriptive model. Because it cannot forecast changes in shop-arounds or consumer Kaiyu behaviors, the Kaiyu Markov model with covariates was developed in which entrance and shop-around choice probabilities are explained by the respective two logit models with covariates such as distances and shop-floor areas. The noticeable point is that it can explain consumers’ probability of quitting their shop-arounds. Thus, the model enables one to evaluate the effects of urban revitalization policy that promotes consumers’ shop-arounds or Kaiyu behaviors. Furthermore, if the Kaiyu Markov model can estimate the actual numbers of flows of consumers’ shop-arounds among shopping sites, the corresponding money flows also can be estimated as economic effects. This book discusses from scratch the evolution of all these topics. Thus this book provides the basics of the Kaiyu Markov model, a tutorial for the theory and estimation of the conditional logit model, and a chapter serving as a practical research manual for forecasting changes caused by urban development based on consumers’ Kaiyu behaviors.