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Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies (Repost)

Posted By: AvaxGenius
Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies (Repost)

Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices, Research, and Policies by Min Ding
English | PDF | 2014 | 768 Pages | ISBN : 1461478006 | 10.1 MB

The pharmaceutical industry is one of today’s most dynamic and complex industries, involving commercialization of cutting-edge scientific research, a huge web of stakeholders (from investors to doctors), multi-stage supply chains, fierce competition in the race to market, and a challenging regulatory environment. The stakes are high, with each new product raising the prospect of spectacular success―or failure. Worldwide revenues are approaching $1 trillion; in the U.S. alone, marketing for pharmaceutical products is, itself, a multi-billion dollar industry.

Product Management For Dummies

Posted By: l3ivo
Product Management For Dummies

Brian Lawley, Pamela Schure, "Product Management For Dummies"
English | 2017 | ISBN: 1119264022 | 384 pages | True EPUB | 6.2 MB

Perturbation Methods in Credit Derivatives: Strategies for Efficient Risk Management

Posted By: l3ivo
Perturbation Methods in Credit Derivatives: Strategies for Efficient Risk Management

Colin Turfus, "Perturbation Methods in Credit Derivatives: Strategies for Efficient Risk Management"
English | 2021 | ISBN: 1119609615 | 256 pages | EPUB | 12.24 MB

Commodities and Commodity Derivatives: Modelling and Pricing for Agriculturals, Metals and Energy

Posted By: l3ivo
Commodities and Commodity Derivatives: Modelling and Pricing for Agriculturals, Metals and Energy

Helyette Geman, "Commodities and Commodity Derivatives: Modelling and Pricing for Agriculturals, Metals and Energy"
English | 2005 | ISBN: 0470012188 | 416 pages | EPUB | 7.4 MB

Islamic Capital Markets: Theory and Practice

Posted By: l3ivo
Islamic Capital Markets: Theory and Practice

Noureddine Krichene, "Islamic Capital Markets: Theory and Practice"
English | 2012 | ISBN: 1118247132 | 753 pages | EPUB | 18.3 MB

Mathematical Finance with Applications

Posted By: AvaxGenius
Mathematical Finance with Applications

Mathematical Finance with Applications by Wing-Keung Wong
English | PDF | 2020 | 234 Pages | ISBN : 3039435736 | 8.9 MB

Mathematical finance plays a vital role in many fields within finance and provides the theories and tools that have been widely used in all areas of finance. Knowledge of mathematics, probability, and statistics is essential to develop finance theories and test their validity through the analysis of empirical, real-world data. For example, mathematics, probability, and statistics could help to develop pricing models for financial assets such as equities, bonds, currencies, and derivative securities.

Pricing, Online Marketing Behavior, and Analytics

Posted By: AvaxGenius
Pricing, Online Marketing Behavior, and Analytics

Pricing, Online Marketing Behavior, and Analytics by Giampaolo Viglia
English | EPUB | 2014 | 121 Pages | ISBN : 1137413255 | 1.1 MB

Over the past few decades marketing practices have shifted with the sudden growth of social media and the proliferation of devices, platforms, and applications. This rapidly changing environment presents new opportunities and challenges for marketers, who need to stay up to date with the development of e-marketing.

Mastering Marketing

Posted By: AvaxGenius
Mastering Marketing

Mastering Marketing by Douglas Foster
English | PDF | 1994 | 301 Pages | ISBN : 033359570X | 35.26 MB

This highly successful book has now been thoroughly revised and extended to cope with marketing in the nineties. Two new chapters have been added, on Pricing and Sales Forecasting, while the impact of computers, information systems, logistics and other developments have been covered.