Photoshop Efficiency - Techniques For Consistent Marketing

Learn the small ins & outs of Adobe Photoshop to maximise graphic design productivity, especially in a team environment!

What you'll learn

You'll be able to create large multipurpose projects.
Work on designs that span across many documents sizes e.g. different sized paper for print or different sized image for banner ad or social media sizes.
Create consistent branding across lots of different designs & graphics.
You'll be able to keep brand guidelines consistent through out a large organization or agency.
You'll be able to work on lots of different artboards at the same time.
You'll learn lots of time saving tips & tricks.
You'll learn the best practises for using Photoshop efficiently like a professional.


Requirements

You should be comfortable with the basics of Photoshop. E.g. You should be able to create and rearrange layers, make basic selections.
You should have a copy of Photoshop CC 2019 or above.
You should have a current Adobe CC license and access to the internet.

Description

If you’ve ever struggled to maintain a consistent look and feel across all the touchpoints of your content marketing, this lab is for you. Beautiful design is only half the battle when you’re designing for an integrated campaign in which you have to deliver, repurpose, and repeat design elements consistently and efficiently. In this fun, fast-paced, hands-on lab with Adobe Certified Instructor Daniel Scott, learn how to professionally use Adobe Photoshop to repurpose your designs across multiple media and formats.

While becoming an design implementation wizard, you’ll learn:

How to structure content for multisize social imagery

The best workflows for social, print, ad banners, and video

The top tools for non-destructive design

How to master layers, artboards, Smart Objects, and libraries

How to become the master of productivity in your office

Who is the target audience?

This course is for people with an basic or intermediate Photoshop knowledge.
Perfect for people who work on large, multipurpose projects.
Perfect for people who work in large organizations.