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Sports Insight – November 2018

Posted By: Inshuf

Date: 15 Nov 2018 00:27:14

Sports Insight – November 2018
English | 48 pages | True PDF | 13.0 MB

What can you discover in this month's issue of Sports Insight?

Paul Sherratt investigates the impact of the amazon effect on the sports trade.

How do you balance risks and returns in an advertising campaign? Jonathan Quint looks at the risks involved in Nike's marketing.

Also, Graham Richards, Brand Director at Ronhill/Hilly/Altra, looks at the importance of reflective running gear and accessories and how the market has changed.

I hope you enjoy reading the October/November issue.

Download from icerbox.com

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