Loving the World Appropriately: Persuasion and the Transformation of Subjectivity
James L. Kastely, "Loving the World Appropriately: Persuasion and the Transformation of Subjectivity"
English | ISBN: 0226822109 | 2022 | 264 pages | PDF | 767 KB
English | ISBN: 0226822109 | 2022 | 264 pages | PDF | 767 KB
A revolutionary approach to rhetoric that asks why audiences need persuading.
What is persuasion? For some, it is the ideal alternative to violence. For others, persuasion is simply a neutral instrumentality—a valued source of soft power. Both positions rest on a fundamental belief: persuasion is a power that resides in a speaker acting on an audience.
Read more