Google Shopping Quick Start For Shopify

Shopify store owners, get past the confusion, errors and warnings and get your Google Shopping Ads set up in no time.

What you'll learn

Get the Google Channel App set up PROPERLY

Link up your Ads account the RIGHT way

Get past the product warnings and errors it's giving you in the App

Build a well structured Shopping Ad campaign (to start making sales!)

Understand whether it's working and what to do to improve it

Requirements

Must have a fully functioning Shopify store

Description

Is This You?· You don't understand Google Shopping, or how to get started· You don't have time to commit to a 10 week course to learn about it· You've tried setting it up but can't get past all the errors in Shopify· You're running Performance Max campaigns in Shopify but they're not working· You're not in the position to hire a professional to run ads for you· You want to give it a go to see if it works (without having to go through hours and hours of video tutorials that make your brain hurt)· You just feel stuck…Google Shopping Quick Start is designed specifically for Shopify store owners who want to get started with Google Shopping FAST!Here's what we'll cover:1. Get the Google Channel App set up PROPERLY2. Link up your Ads account the RIGHT way3. Get past the product warnings and errors it's giving you in the App4. Build a well-structured Shopping Ad campaign (to start making sales!)5. Understand whether it's working and what to do to improve itThe course is beginner friendly and will walk you through step by step what you need to do to get your products approved in Merchant Center and your Shopping campaigns up and running.

Overview

Section 1: Introduction

Lecture 1 Welcome message

Lecture 2 Join The Community

Section 2: Before You Start

Lecture 3 Your Current Assets

Lecture 4 Prepare Your Store

Section 3: Account & Tech Setup

Lecture 5 Set Up The Google Channel App

Lecture 6 Connect Your Google Ads Account

Lecture 7 How to Exclude Products From Your Feed

Lecture 8 Check Your Conversion Tracking

Section 4: Your Product Feed

Lecture 9 Add Product Identifiers

Lecture 10 Add Business Info to GMC

Lecture 11 Pending Products

Lecture 12 Errors/Disapprovals/Suspensions

Section 5: Build Your Campaign

Lecture 13 Check Google Shopping Is Enabled

Lecture 14 Which Campaign Type?

Lecture 15 Standard Shopping Campaign

Lecture 16 Manual Bidding vs Automated Bidding

Lecture 17 Negative Keywords

Lecture 18 Global Negative List

Lecture 19 About Performance Max

Section 6: Monitor Your Campaign

Lecture 20 Which Numbers To Watch

Lecture 21 View Your Results

Lecture 22 About Recommendations

Lecture 23 How To Turn Off Auto-Apply Recommendations

Lecture 24 Optimisation

Shopify store owners who want to set up their own Google Shopping campaigns fast.