The Executive Linkedin Blueprint

Build your executive brand, attract top roles, grow influence, and get noticed by recruiters on LinkedIn

What you'll learn

Position yourself as an industry authority through a profile that speaks directly to high-level recruiters, board members, and executive decision-makers.

Understand the mindset, tone, and positioning required to build trust, credibility, and influence in the eyes of your target audience.

Learn how to create compelling thought-leadership content that sparks conversation, showcases your expertise, and attracts career-defining opportunities.

Strategically connect with decision-makers, headhunters, and industry leaders who can open doors to advisory roles, C-level offers, and global exposure.

Requirements

You must have an active LinkedIn account. A clear career goal or ambition—whether it’s landing your next executive role, board seat, or building industry visibility. A willingness to show up consistently and be seen as a thought leader.

Description

Are you a senior executive who’s invisible on LinkedIn while less experienced people attract the opportunities you deserve?This course is your blueprint to build an influential personal brand that positions you as a top-tier leader, attracts dream job offers, and unlocks board seats, media features, and high-level career growth.Whether you're actively looking for your next C-suite role or simply want to grow your authority and network, this course will teach you how to use LinkedIn strategically—not like a social platform, but like a stage. In This Course, You Will Learn How To:Craft a magnetic LinkedIn profile that positions you as a trusted industry authorityCreate impactful thought-leadership content that opens doors to opportunityBuild a high-value network of decision-makers, head-hunters, and industry leadersGet noticed by top recruiters, companies, and media—without chasing themShow up with clarity, confidence, and consistency in your messaging. Who This Course Is For:C-suite executives, and senior leaders ready to elevate their visibilityExecutives in transition looking to attract their next big roleLeaders who are tired of being overlooked online and want to stand out with purposePosition yourself as a thought leader, attract executive offers, and grow your visibility on LinkedInYou’ve done the work—now it’s time the world sees it.

Overview

Section 1: Introduction

Lecture 1 Introduction

Lecture 2 The Road map

Lecture 3 Why Linkedin?

Section 2: PHASE 1: Personal Brand Identity

Lecture 4 Thought Leadership Persona

Lecture 5 The WHY!

Lecture 6 The VALUES!

Lecture 7 The OBJETVE!

Lecture 8 The SKILLS!

Lecture 9 The COMPASS!

Section 3: Phase 2: Personal Brand Awareness

Lecture 10 LinkedIn Overview

Lecture 11 Essential Tools

Lecture 12 BEFORE (The Journey)

Lecture 13 LinkedIn Optimization

Lecture 14 Profile Optimization

Lecture 15 Experience Section (WHY & HOW)

Lecture 16 Experience Section (WHERE)

Lecture 17 Education Section

Lecture 18 Skills Section

Lecture 19 About Section (WHY & HOW)

Lecture 20 About Section (WHERE)

Lecture 21 Headline (WHY)

Lecture 22 Headline (HOW& WHERE)

Lecture 23 Profile Picture (WHY)

Lecture 24 Profile Picture (HOW & WHERE)

Lecture 25 Profile Banner (WHY)

Lecture 26 Profile Banner (HOW & WHERE)

Lecture 27 Featured Section

Lecture 28 Recommendations Section

Lecture 29 AFTER (The Journey)

Section 4: Phase 3 (Personal Brand Building)

Lecture 30 The Overview

Lecture 31 Fear Of Judgment

Lecture 32 Imposter Syndrome

Lecture 33 Fear of your boss

Lecture 34 Fear of less engagement

Lecture 35 Fix the settings

Lecture 36 Content Ideation

Lecture 37 Content Planning

Lecture 38 Content GOAL

Lecture 39 The month of a thought leader

Lecture 40 Content Creation

Lecture 41 The Hook

Lecture 42 The BODY

Lecture 43 The VOICE

Lecture 44 Growth Content

Lecture 45 Growth Content GPT

Lecture 46 Authority Content

Lecture 47 Authority Content GPT

Lecture 48 Personal Content

Lecture 49 Personal Content GPT

Lecture 50 Content Format

Lecture 51 Posting Format

Lecture 0 Video Format

Lecture 52 NEWSLETTER

Lecture 53 HOW TO WRITE A NEWSLETTER

Lecture 54 POLLS

Lecture 55 Content Secrets

Lecture 56 Intro Post

Lecture 57 Content Scheduling

Section 5: Phase 4: (Personal Brand Credibility)

Lecture 58 The 10 Seconds Rule

Lecture 59 Degree levels

Lecture 60 The Trust Funnel

Lecture 61 Networking Strategies

Lecture 62 Chase Strategy

Lecture 63 Add Your Target

Lecture 64 The Attract Strategy

Lecture 65 LinkedIn Premium

Lecture 66 The 5 M framework

Lecture 67 1- Monitor

Lecture 68 The temperature

Lecture 69 Networking Tracker

Lecture 70 2- Messaging

Lecture 71 3-Mauneuver

Lecture 72 Follow up

Lecture 73 Follow up 2

Lecture 74 4-Meet

Lecture 75 5- Maintain

Section 6: Closing

Lecture 76 Closing

CEOs, Founders, and C-suite Executives who want to attract high-level job offers, board roles, or media attention through LinkedIn. Experienced business leaders looking to elevate their personal brand and become visible as industry authorities. Senior professionals in transition who want to position themselves powerfully for their next executive opportunity. Leaders tired of being invisible online and ready to turn LinkedIn into a magnet for opportunities, not just a resume. Executives with a bold story to tell, but unsure how to communicate it online with clarity, strategy, and influence.