Spurring Creativity to Better Serve Your Customers
ASF file | 37.1MB | 100kbps | Audio MP3 | 128 kbps | CBR Stereo
Computers and the Internet have combined to form a new medium that redefines the creative process in today's business world. This program attempts to show IT leaders why it pays to think differently and try new initiatives. Randy Pausch, Professor and Co-Director of the Entertainment Technology Center at Carnegie Mellon University, Pittsburgh, Pa., looks at issues such as virtual reality and team building in a thought-provoking manner. Pausch discusses the way computers have become ubiquitous and are showing up in all kinds of places; how the World Wide Web should be embraced as a new medium; and the way artists and engineers can combine to fuel the creative process. He also gives a demonstration of the Virtual Worlds course he teaches at Carnegie Mellon. This revised version of one of WatchIT’s most requested programs has been updated with new multimedia resources, such as Web links and white papers.
By watching this program, you will learn:
~ How the Internet needs to be thought of as a medium, like radio, television and film;
~ How to spur creativity in yourself and others – in particular, how you can put different kinds of people together to get creative teams formed;
~ Opinions and stories about customer service, and how it can be done much better in the real world.