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    Spurring Creativity to Better Serve Your Customers

    Posted By: zdrive
    Spurring Creativity to Better Serve Your Customers

    Spurring Creativity to Better Serve Your Customers
    ASF file | 37.1MB | 100kbps | Audio MP3 | 128 kbps | CBR Stereo


    DESCRIPTION:
    Computers and the Internet have combined to form a new medium that redefines the creative process in today's business world. This program attempts to show IT leaders why it pays to think differently and try new initiatives. Randy Pausch, Professor and Co-Director of the Entertainment Technology Center at Carnegie Mellon University, Pittsburgh, Pa., looks at issues such as virtual reality and team building in a thought-provoking manner. Pausch discusses the way computers have become ubiquitous and are showing up in all kinds of places; how the World Wide Web should be embraced as a new medium; and the way artists and engineers can combine to fuel the creative process. He also gives a demonstration of the Virtual Worlds course he teaches at Carnegie Mellon. This revised version of one of WatchIT’s most requested programs has been updated with new multimedia resources, such as Web links and white papers.

    By watching this program, you will learn:

    ~ How the Internet needs to be thought of as a medium, like radio, television and film;
    ~ How to spur creativity in yourself and others – in particular, how you can put different kinds of people together to get creative teams formed;
    ~ Opinions and stories about customer service, and how it can be done much better in the real world.


    PROGRAM TOPICS:
    AGENDA
    COMPUTERS AREN'T COMPUTERS ANY MORE
    Moore's Law
    Popular Types of Computers
    The Furby
    The Internet Extends Our Senses
    The Ubiquitous Video Camera
    Interactive Cameras
    The Future of Video
    THE INTERNET AS A NEW MEDIUM
    Getting Caught in Yesterday's Metaphor
    Stage One: The Medium Is Born
    Stage Two: Emulate Existing Media
    Stage Three: Stretch the Boundaries
    HOW TO SPUR CREATIVITY
    The Invention of Special Effects in Film
    Society Tends to Narrow People's Vision
    See the World From Many Viewpoints
    Learn to Work With Others
    Don't Be Afraid to Be Silly
    Balance Discipline With Freedom
    Encourage Risk-Taking By Providing an Environment That Allows Failure
    Out-of-the-Box Thinking
    Change Your Tools Occasionally
    People Value Entertainment
    Technology Has Made Information More Accessible
    Emotion Drives Usage of Technology
    MY COURSE ON BUILDING VIRTUAL WORLDS
    Choosing the Right People
    Useful Skills for Building Virtual Worlds
    CUSTOMER SERVICE STORIES
    Customer Service at Disney World
    Inferior Customer Service
    Hotel Phone Service Charges
    Services for Internet Users at Hotels
    The Importance of Apologizing
    The Value of Personal Service
    Good Customer Service at Hertz
    SUMMARY

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