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Digital Pricing Strategy

Posted By: hill0
Date: 6 Jun 2024 20:41:56
Digital Pricing Strategy

Digital Pricing Strategy: Capturing Value from Digital Innovations
English | 2023 | ISBN: 1032127724 | 340 Pages | EPUB | 8 MB

Digital Pricing Strategy provides a best-practice overview of how companies design, analyze, and execute digital pricing strategies. Bringing together insights from academic and professional experts globally, the text covers essential areas of the value and pricing of data, platform pricing, pricing of subscriptions and monetization of the global environment.
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