Retailing Management 10th Edition
by Michael Levy
English | 2019 | ISBN: 1260165582 | 1595 Pages | PDF conv | 29 MB
by Michael Levy
English | 2019 | ISBN: 1260165582 | 1595 Pages | PDF conv | 29 MB
Retailing Management, Tenth Edition, highlights the many ways the retail industry has transformed and evolved over the past four years. This text is the only retail management educational product in the market that offers a premium digital content companion―McGraw-Hill Connect―to provide best-in-class training. In keeping with its market-leading tradition, this tenth edition focuses on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. Strategic and tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling both merchandise and services. In preparing this edition, the authors focused on five important factors that delineate outstanding retailers: