The New Rules of Marketing & PR, 9th Edition
The New Rules of Marketing & PR:
How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly
English | 2024 | ISBN: 1394282168 | 460 Pages | EPUB | 8 MB
How to Use Content Marketing, AI, Social Media, Podcasting, Video, and Newsjacking to Reach Buyers Directly
English | 2024 | ISBN: 1394282168 | 460 Pages | EPUB | 8 MB
As the ways we communicate continue to evolve, keeping pace with the latest technology—including generative artificial intelligence (AI) like ChatGPT—can seem an almost impossible task. How can you keep your product or service from getting lost in the digital clutter? The ninth edition of The New Rules of Marketing and PR offers everything you need to speak directly to your audience, make a strong personal connection, and generate attention for your business.