Behavioral Data Analysis with R and Python
Behavioral Data Analysis with R and Python: Customer-Driven Data for Real Business Results
English | 2021 | ISBN: 1492061379 | 334 Pages | EPUB | 8 MB
English | 2021 | ISBN: 1492061379 | 334 Pages | EPUB | 8 MB
Harness the full power of the behavioral data in your company by learning tools specifically designed for behavioral data analysis. Common data science algorithms and predictive analytics tools treat customer behavioral data, such as clicks on a website or purchases in a supermarket, the same as any other data. Instead, this practical guide introduces powerful methods specifically tailored for behavioral data analysis.