Event Tourism in Asian Countries: Challenges and Prospects
English | 2022 | ISBN: 1774630044 | 428 Pages | PDF True | 19 MB
English | 2022 | ISBN: 1774630044 | 428 Pages | PDF True | 19 MB
Events, including repeat annual events, have the unique ability to drive sustainable tourism to certain areas and regions and to generate economic benefits for local communities. The events industry has grown dramatically over the last several decades, and there has been increased participation from governments, local communities, and the private sector. This new volume offers a wide variety of research, experience, and examples of events in Asia, including business meetings and conferences, destination weddings, carnivals, food and art festivals, music festivals and concerts, cultural and traditional events, religious and spiritual gatherings, sports events, and others.