The CX Trinity: Customers, Content, and Context
The CX Trinity: Customers, Content, and Context: Musings and Observations on the Evolving Customer Experience
by Alan J. Porter
English | 2021 | ISBN: 1937434745 | 219 Pages | PDF | 5.31 MB
by Alan J. Porter
English | 2021 | ISBN: 1937434745 | 219 Pages | PDF | 5.31 MB
Welcome to the CX Trinity, a look at how we talk to customers, the content we provide to them, and the contexts in which they consume it. CX is an abbreviation for customer experience and is often used as a hashtag in social media.