Intellectual Property Management: Interdisciplinary Knowledge for Business Decision-Making
English | 2023 | ISBN: 3031267427 | 163 Pages | PDF EPUB (True) | 5 MB
English | 2023 | ISBN: 3031267427 | 163 Pages | PDF EPUB (True) | 5 MB
An understanding of intellectual property is an essential component of management and business strategy in many industries. It can be used to generate value and create competitive advantage and goes hand-in-hand with the study of technology innovation and international business. However, the literature on intellectual property has been dominated by writers with backgrounds in legal science and economics.