Cannibals With Forks: The Triple Bottom Line of 21st Century Business By John Elkington
1998 | 417 Pages | ISBN: 0865713928 | PDF | 3 MB
1998 | 417 Pages | ISBN: 0865713928 | PDF | 3 MB
This is a definition of the ''triple bottom line'' of profit, environmental sustainability and social responsibility. It is based on the auhthor's first-hand experience with companies who have realised that these are the forces that shape the future of business.