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    3. «Anticonventional Thinking: The Creative Alternative to Brainstorming» by Jeffrey Baumgartner

    «Anticonventional Thinking: The Creative Alternative to Brainstorming» by Jeffrey Baumgartner

    Posted By: Gelsomino
    Date: 30 Sep 2021 12:07:08
    «Anticonventional Thinking: The Creative Alternative to Brainstorming» by Jeffrey Baumgartner

    «Anticonventional Thinking: The Creative Alternative to Brainstorming» by Jeffrey Baumgartner
    English | EPUB | 2.3 MB


    People have been criticising brainstorming for years, but no one has come up with a truly different, working alternative – until now.

    In this authoritative and entertaining book, Jeffrey Baumgartner explains why brainstorming does not work and presents an innovative, new creative thinking process: anticonventional thinking. Along the way, he explains:

    – How and why anticonventional thinking works.
    – How we build creative ideas in our mind.
    – How highly creative people think differently to others.
    – What inhibits creative thinking – and it is not criticism!
    – A step-by-step process for using anticonventional thinking alone or in teams.
    – The secret to success in implementing creative ideas.
    – And much more.

    Anticonventional Thinking is a book that is rich in explanations, examples and cartoon illustrations.
    UPWARDS