Exploring Strategy: Text & Cases
Exploring Strategy: Text & Cases by Gerry Johnson
English | July 1, 2014 | ISBN: 1292002549 | 808 pages | PDF | 22 Mb
English | July 1, 2014 | ISBN: 1292002549 | 808 pages | PDF | 22 Mb
This title includes coverage of key topic areas in this fast-moving discipline such as internationalisation, mergers, innovation and entrepreneurship, and corporate strategy and diversification. It is written for students of strategic management at all levels.