Great Product Manager: Product Management By A Big Tech'S Pm

Become a Great Product Manager! Land your dream job with Big Tech's Senior Product Manager. Free CV review included!

What you'll learn
Effective Product management and be able to tell helpful techniques and tools from the time wasting one
Developing your character to be a great Product manager, so you know how to work with people and technology
Planning Product roadmap, so you can impress your stakeholders and present yourself as a visionary
Creating Product vision, to inspire and lead your team to the next level
Devising Product strategy, so that everyone has a clear understanding on how you will go towards the vision
Optimizing development, so you will find trust and respect from both business and engineering teams
Improving product's value, and see those metrics (KPIs) grow!
Performing effective communication to make sure each stakeholder is well-informed
Planning and performing informative A/B Testing, so you can choose best ways to develop your product
Leading great presentations that land the key pieces of information and clearly demonstrated most important KPI
Being an effective team leader to the product and your team
Planning your career, know when to make the right career moves
Winning job interviews by showing you exceptional skills
Conducting inspiring client interviews
Developing user personas that help your communication and bring understanding to your team and stakeholders
Learn user segmentation to understand your data with the right context
Perform meaningful data analysis that shows you the right path for developing product
Conduct SWOT analysis that unravels hidden opportunities and threads
Learn time management to make the most of your Product Manager's time
Being able to step up from a Agile Product Owner, Data Analyst and other roles to a Product Manager position
Being ready for any Product Manager certification / Product Management certification
Delegating tasks so that, as Product Managers, you can focus on the right tasks
Managing stakeholders, so you can manage expectations and find allies all around you
Strategic thinking, so you can proudly lead your product into the future
Defining MVPs - Minimum viable products, so you can effectively verify your Product's hypothesis
Managing backlog, so you always work on changes that will bring the most value to your users and clients
Building great user stories and tasks, so your team knows precisely what to do
Dealing with technical debt, so both your stakeholders and team are happy with your choices
Reading heatmaps, so you understand user's actions
Presenting the right data to the right stakeholders at the right time
…and many more!
Requirements
Just be full of energy and passion to lead a product
It won't hurt to have a computer and bit of spare time to listen to the classes
Description
Save time with this practical Product Management course! With this program, you will land your dream job/promotion way quicker! Over 150 people have started their Product Management dream jobs with this course! That includes offers from Adobe, Amazon, Microsoft, PayPal, Mercedes-Benz, and Zalando!  ⠀Hi! I am Dr. Bart Jaworski, Senior Product Manager at Microsoft. For many years, I have been dreaming – just like you – of becoming a highly successful Product Manager. Now that I have reached this dream, I want to share with you how I managed to do that. For every student that completes the course free CV and LinkedIn profile review! The course includes chapters on how to successfully land a job and create your own Product as a side project - an effective way to improve your chances of landing a Product Manager position! If you need it, upon the course's completion, I'm happy to provide a letter of recommendation that I'll sign, scan and send to you. Check the statements from over 150 people who landed their Product Management jobs with the help of this course on the Instagram profile productsdigest and the course reviews below! (I'd leave a link, but it's not allowed here on Udemy) ⠀My road to being a Senior Product Manager at Microsoft had been full of unexpected challenges, and I have been forced many times to search for additional resources to help me deal with them. Sadly, there had been some aspects of the position that no course or book could have prepared me for, and this is exactly where this course comes in.Don't get me wrong. My efforts have resulted in gaining great theoretical and basic knowledge. However, no one has ever told me how to deal with an ineffective team, how to find the right data to perform analyses, or even the basics – what character features actually make a great product manager.Thus, I have created this 11 hours of the core material with 3 hours of bonus classes. In it, I will teach you about the position itself but also provide you with practical solutions on how to deal with different setbacks that I had to find out the hard way. After completing this course, you will be well prepared to:manage any IT product,choose the best improvements for it, and make them a reality with your team,envision the product's growth for many years to come,build a great product road map,change your stale development team into a well-oiled, highly effective machine,find great ideas for your product and support them with the right data,excel in planning an A/B test for any product change and be able to understand its effects,become a great spokesman,conduct engaging meetings and make them highly effective,complete any product management certification. This course provides a certificate as well upon completion!and many more!With my unique background of 9 years in creating IT products for recruiters and having made a difficult, long journey to a Product Manager, I am qualified to tell you exactly how to replicate this transition. With my recruitment-oriented chapter, I will take you through the whole process of planning your career, starting with building an ideal CV and a LinkedIn profile. I will guide you on how to perform at your best in your potential job interview and start a new product manager position with a BANG. I will also tell you how to successfully launch your own Product and gain first-hand experience in Product Management. This project will help you put all the skills I have given you into the right context and will highly enrich your CV - so that you can land your next dream job easier!The course is accompanied by a dedicated Discord channel where I am happy to take follow-up questions and feedback that I will attend to daily. I am also to your ongoing disposition on LinkedIn chat. Apart from this, I offer brand-new bonus classes on the YouTube channel Product's digest where I talk about best product management practices and review different product-related articles and stories so that you could easily tell a helpful source from a waste of your time. A new video, meant as yet another bonus class, is posted each week!You are ambitious, full of energy and dreams, but also in need of guidance, right? I have been there, too. This course is built in a way that will make your journey easier than mine was. By making use of my knowledge and best practices, I hope you will develop your career quicker than I, and who knows, maybe one day we will meet in the halls of Microsoft's office and shake hands.I am fondly looking forward to that!Finally - this course is my product. I curate it on an ongoing basis and with every week, every change I make and every feedback I receive, it simply becomes better and better!===============================================================Selected student feedback from Linkedin's courses page:(More below and on Instagram profile productsdigest )"I have already rated the course on Udemy, it was a 5 star from me (both, for content and for the instructor) Improvement suggestions? I would say we need to see more cameos from the cat So, having said that, I think it is time that Bart gets his own review. I've taken a few udemy courses (on different subjects), and I have had some great instructors. A lot of them make themselves available to answer questions related to the subject, or they have TAs that do that for you. However, this is the first course that has a unique personalized touch. Bart goes above and beyond with just answering questions on the material he provides - the CV reviews and other advise he provides, not only help you take that next step in your career, but it also makes you feel truly supported. That was my experience, and now I landed my job. Thanks Bart, and I hope to see many more of your students attain their goals. Oh, an Happy New Year!!! Let's go 2022!""As someone who starts off many courses but doesn't finish them, getting this certificate speaks volumes about the quality knowledge this course provides. Bart Jaworski, Ph.D., thanks a ton for this really practical course, which helps us get a small dose of what to expect as a product manager. I really enjoyed every single video and a shoutout to how much effort you have put behind them. I'm looking forward to continuing this journey and interacting with the great community building around this course.""A special thanks to Bart Jaworski, Ph.D., as he played a critical role as a mentor. His course on product management is beneficial for other professionals in other verticals as well. The modules like User Personas, Being Data-Driven, How to divide your tasks, and deal with your mistakes at work were very helpful. They played an essential part in my conversion from an intern to FTE.""Couple of week back, Bart Jaworski, Ph.D. offered me a chance to check out his newly launced course on Udemy. As an aspiring PM, I wanted to know about the details that go in the background of Product Management. Thus I enrolled in this course and after completing, I have realised that the course is really helpful when it comes to covering not only over the surface level details of Product Management, but also the internal aspects like Communication with Stakeholders and Developing from an Idea to Product in a profound manner.The course is just the beginning of my journey and I would hope to transition into the field of Product Management sooner or later.Once again, thank you Bart Jaworski, Ph.D. for this course and your quick doubt solving through either Udemy platform or Discord channel."and those are just a couple from dozens of great feedback and people finding their dream job!

Overview

Section 1: Introduction

Lecture 1 Chapter 1: A very quick intro

Lecture 2 About your instructor

Lecture 3 How to get in touch - Discord sever and my LinkedIn profile

Lecture 4 Resume review

Section 2: Product Manager - understanding the role (B)

Lecture 5 Class 2-01: Who is a Product Manager? (Basic)

Lecture 6 Exercise 1: Have you ever done any Product Management work?

Lecture 7 Class 2-02: Product Manager's responsibilities (Basic)

Lecture 8 Class 2-03: Why choose a Product Manager's career? (Basic)

Lecture 9 Class 2-04: Project vs product (Basic)

Lecture 10 Class 2-05: Project Manager vs Product Manager (Basic)

Lecture 11 Class 2-06: IT vs real products (Basic)

Lecture 12 Quick interlude about remaining classes

Section 3: Designing a great Product Manager (A)

Lecture 13 Chapter 3 introduction

Lecture 14 Class 3-01: Being data oriented (Advanced)

Lecture 15 Class 3-02: Humbleness (Advanced)

Lecture 16 Class 3-03: Challenging yourself (Advanced)

Lecture 17 Class 3-04: Empathy and respect (Advanced)

Lecture 18 Class 3-05: Integrity (Advanced)

Lecture 19 Class 3-06: Diplomacy (Advanced)

Lecture 20 Class 3-07: Transparency (Advanced)

Lecture 21 Class 3-08: Being ahead of the game (Advanced)

Lecture 22 Chapter appendix: Product Manager's skills (Advanced)

Lecture 23 Exercise 2: Rate yourself!

Lecture 24 Chapter 3 summary

Section 4: Product’s big bang – chaos is born (B/A)

Lecture 25 Chapter 4 introduction

Lecture 26 Class 4-01: Vision (Basic)

Lecture 27 Exercise 3: Write a Product vision

Lecture 28 Class 4-02: Strategy (Basic)

Lecture 29 Strategy examples

Lecture 30 Exercise 4: Write a Product Strategy

Lecture 31 Proposal: Consider jumping to chapter 12!

Lecture 32 Class 4-03: Values (Basic)

Lecture 33 Class 4-04: SWOT (Basic)

Lecture 34 Exercise 5: Conduct a SWOT analysis!

Lecture 35 Class 4-05: User personas (Advanced)

Lecture 36 Exercise 6: Create user personas!

Lecture 37 Chapter 4 summary

Section 5: Organizing the work around the Product - turning chaos into order (B/A)

Lecture 38 Chapter 5 introduction

Lecture 39 Class 5-01: Kanban (Basic)

Lecture 40 Class 5-02: Agile scrum (Basic)

Lecture 41 Class 5-03: Product Owner in agile scrum (B)

Lecture 42 Class 5-04: Waterfall (Basic)

Lecture 43 Class 5-05: How to organize (Advanced)

Lecture 44 Exercise 7: Create your own Trello board!

Lecture 45 Exercise 8: Reserve time for your tasks!

Lecture 46 Class 5-06: Day of a Product Manager (Basic)

Lecture 47 Class 5-07: Delegating (Advanced)

Lecture 48 Exercise 9: Start delegating!

Lecture 49 Chapter 5 summary

Section 6: Communication – sharing the order with others (A)

Lecture 50 Chapter 6 introduction

Lecture 51 Class 6-01: Stakeholders (Advanced)

Lecture 52 Exercise 10: Map your stakeholders! (Advanced)

Lecture 53 Class 6-02: Managing expectations (Advanced)

Lecture 54 Complimentary reading: History of Cyberpunk 2077 development

Lecture 55 Class 6-03: Emails (Advanced)

Lecture 56 Class 6-04: Communicators (Advanced)

Lecture 57 Exercise 11: Review push notification settings on your phone

Lecture 58 Class 6-05: Meetings (Advanced)

Lecture 59 Class 6-06: Presentations (Advanced)

Lecture 60 Class 6-07: Motivating the team (Advanced)

Lecture 61 Exercise 12: Improve your team's morale!

Lecture 62 Class 6-08: Resolving conflicts (Advanced)

Lecture 63 Class 6-09: Escalations (Advanced)

Lecture 64 Chapter 6 summary

Section 7: Before the Product development – turning order into work (B/A)

Lecture 65 Chapter 7 introduction

Lecture 66 Class 7-01: Ideas (Advanced)

Lecture 67 Exercise 13: Generate 3 product change ideas!

Lecture 68 Class 7-02: Market analysis (Advanced)

Lecture 69 Exercise 14: Analyse the full screen clock market!

Lecture 70 Class 7-03: Client interviews (Advanced)

Lecture 71 Exercise 15: Conduct a user interview!

Lecture 72 Class 7-04: Strategic thinking (Advanced)

Lecture 73 Class 7-05: Roadmap

Lecture 74 Class 7-06: Value and prioritisation (Advanced)

Lecture 75 Exercise 15: Select a task worth pursuing

Lecture 76 Class 7-07: POC (Basic)

Lecture 77 Exercise 16: Does your selected product change require a POC?

Lecture 78 Class 7-08: MVPs intro (Basic)

Lecture 79 Complimentary reading: History of Zappos online shoe shop!

Lecture 80 Class 7-09: MVP types (Basic)

Lecture 81 Exercise 17: Select an MVP type for your selected product change!

Lecture 82 Chapter 7 summary

Section 8: Product development - turning work into product (B/A)

Lecture 83 Chapter 8 introduction

Lecture 84 Class 8-01: Backlog (Basic)

Lecture 85 Class 8-02: Task document (PRD) (Basic)

Lecture 86 Example Task document (PRD)

Lecture 87 Exercise 18: Create a task document for your selected product change!

Lecture 88 Class 8-03: Managing bugs (Advanced)

Lecture 89 Class 8-04: Technical debt (Advanced)

Lecture 90 Class 8-05: Design (Advanced)

Lecture 91 Exercise 19: Write design requirements for your selected product change!

Lecture 92 Class 8-06: QA and testing (Advanced)

Lecture 93 Exercise 20: Write testing plan for your selected product change!

Lecture 94 Class 8-07: Analysis (Basic)

Lecture 95 Class 8-08: Improving development speed

Lecture 96 Class 8-09: Return on investment (Advanced)

Lecture 97 Class 8-10: Product lifecycle (Advanced)

Lecture 98 Chapter 8 summary

Lecture 99 Chapter supplementary: The development process

Section 9: Live product - finally getting the users to use it! (B/A)

Lecture 100 Chapter 9 introduction

Lecture 101 Class 9-01: Increment (Basic)

Lecture 102 Class 9-02: After the release (Advanced)

Lecture 103 Exercise 21: Plan the release of your Product change (increment)!

Lecture 104 Class 9-03: Comments and product rating (Advanced)

Lecture 105 Class 9-04: Docs (Basic)

Lecture 106 Chapter 9 summary

Section 10: Data – Understanding the impact on the Product change

Lecture 107 Chapter 10 introduction (B/A)

Lecture 108 Class 10-01: Data (Basic)

Lecture 109 Class 10-02: Metrics (Basic)

Lecture 110 Exercise 22: Select your product and task metrics!

Lecture 111 Class 10-03: How to get the right data (Advanced)

Lecture 112 Exercise 23: Find evidence of positive impact of gamification on a product!

Lecture 113 Class 10-04: User segmentation and cohorts (Advanced)

Lecture 114 Class 10-05: Presenting the data (Advanced)

Lecture 115 Exercise 24: Select key data and present them on a single slide!

Lecture 116 Class 10-06: Data vs feeling (Advanced)

Lecture 117 Class 10-07: A/B testing (Basic)

Lecture 118 Class 10-08: Understanding users (Basic)

Lecture 119 Chapter 10 summary

Section 11: The Product Manager career path (A)

Lecture 120 Chapter 11 introduction

Lecture 121 Class 11-01: Career paths (Advanced)

Lecture 122 Class 11-02: Preparing to get the job (Advanced)

Lecture 123 Class 11-03: Your CV (Advanced)

Lecture 124 Your perfect CV checklist

Lecture 125 Example CVs and reviewed version

Lecture 126 Great CV editor

Lecture 127 Exercise 25: Create your Product Manager's CV!

Lecture 128 Claim your bonus: CV review!

Lecture 129 Class 11-04: LinkedIn (Advanced)

Lecture 130 LinkedIn - additional advice

Lecture 131 Exercise 26: Create your Product Manager's LinkedIn profile!

Lecture 132 Class 11-05: Job search strategy (Advanced)

Lecture 133 Job search strategy postscriptum

Lecture 134 Exercise 27: Identify your job opportunities on the web!

Lecture 135 Class 11-06: Job interview (Advanced)

Lecture 136 Class 11-07: Typical interview questions (A)

Lecture 137 Class 11-07 Appendix: Basic questions to prepare for before the interview. (A)

Lecture 138 Exercise 28: Prepare your job interview answers!

Lecture 139 Class 11-08: After job interview (Advanced)

Lecture 140 Class 11-08 supplemental: After job interview email template (A)

Lecture 141 Class 11-09: Recruitment project (Advanced)

Lecture 142 Class 11-10: First week (Advanced)

Lecture 143 Class 11-11: Trial period (Advanced)

Lecture 144 Class 11-12: Once the trial period is over (A)

Lecture 145 Class 11-13: 12 months and onward (Advanced)

Lecture 146 Class 11-14: Annual review (Advanced)

Lecture 147 Class 11-15: Promotion (Advanced)

Lecture 148 Class 11-16: Changing jobs (Advanced)

Lecture 149 Chapter 11 summary

Section 12: Putting your new skills together - Start your own product! (A)

Lecture 150 Chapter 12 Introduction

Lecture 151 Class 12-01: Your own Product (Advanced)

Lecture 152 Class 12-02: Choose your Product (Advanced)

Lecture 153 Class 12-03: Work Scope (Advanced)

Lecture 154 Class 12-04: Goals (Advanced)

Lecture 155 Class 12-05: Vision and strategy (Advanced)

Lecture 156 Consider creating user personas for your Product!

Lecture 157 Class 12-06: Plan your work (Advanced)

Lecture 158 Class 12-07: Launch and running the product (Advanced)

Lecture 159 Project template

Section 13: Parting ways (?)

Lecture 160 Final words for the core course

Lecture 161 Now what?

Lecture 162 Future plans and update archive

Lecture 163 Book recommendations

Section 14: Bonus materials

Lecture 164 Are there going to be more bonus classes?

Lecture 165 Bonus class: Do Product Managers need technical background?

Lecture 166 Bonus class: OLX recruitment project - commentary and context

Section 15: Bonus chapter: Breaking into Product Management

Lecture 167 Intro

Lecture 168 How to become a Product Manager as a Student or a Graduate?

Lecture 169 Getting promoted to a Product Management position 2.0

Lecture 170 Product Manager skillset baseline

Lecture 171 Data Analyst/Scientist to Product Manager

Lecture 172 Developer to Product Manager

Lecture 173 QA Engineer to Product Manager

Lecture 174 UX Engineer to Product Manager

Lecture 175 Scrum Master to Product Manager

Lecture 176 Project Manager to Product Manager

Lecture 177 Quality Support to Product Manager

Lecture 178 Sales to Product Manager

Lecture 179 Business Owner to Product Manager

Lecture 180 Marketing Expert to Product Manager

Professionals planning to become a Product Manager,Junior and mid product managers planning to jump-start their careers,Acting and senior Product Manager and Product Owners looking for inspiration or different take on what they do,Code developers looking to transition to Product Management,Data scientists looking to transition to Product Management,Sales agents looking to transition to Product Management,Project managers looking to transition to Product Management,Design engineers looking to transition to Product Management,Product Owners looking to transition to Product Management,Business Analysts looking to transition to Product Management,Junior Product Managers,Associate Product managers,Graduates looking to start their career