Business Branding With Essential Oils

Upgrade your brick-and-mortar space by diffusing natural scents

What you'll learn

Learn how to upgrade your (business) space by diffusing high-quality natural essential oils to enhance the atmoshpere

Become confident in creating a feel-good space with scents and blends tailored to your needs - relaxing, energizing, cheerful, pleasant, and more

Create your own blend(s) of fragrant, natural oils to customize and brand your guests' experience with you

Scents influence our emotions: Identify your goals, then choose scents that will help you create your desired atmosphere

Explore 7 essential oil portfolios to fulfill your space's individual physical (fresh, fragrant, …) and emotional (calming, invigorating, …) needs

Requirements

Beginners Welcome! No experience needed. Choose this course to take your first steps in aroma care - or even get new inspiration if you have already experimented a little with using scents for your space

Description

Learn how to choose, diffuse and blend fragrant, natural essential oils to upgrade your business space.Here's what the power of scent can achieve:elevate our mood and level of enjoymentenhance your guests' service encounter with youinfluence decision-making wherever people spend time and moneyhelp build your brand: scent is linked directly to recognition and memoryYou will be learning about 7 different essential oils - Orange, Peppermint, Eucalyptus, Vanilla, Pine, Lavender - and how to choose and diffuse them for your desired atmosphere and the goals you have for your space. Essential oils are powerful tools for our physical and emotional well-being. And, speaking of scent: Have you ever walked past a coffee shop and decided to enter when the scent of a fresh, delicious brew filled your nostrils? The power of scent can do so much for us!This course offers lectures with background information and activities to help you personalize and try out what you're learning, depending on your space's individual needs, which might change over time and with different seasons and occasions. Become confident in choosing invigorating, reassuring, motivating, calming, etc. essential oils, and learn how to blend them to create unique, new scents.Let's dive right into this fragrant journey!

Overview

Section 1: Introduction

Lecture 1 Welcome!

Lecture 2 Meet Your Instructor

Lecture 3 What Is "Scent Marketing"?

Lecture 4 Course Structure

Lecture 5 Audience

Section 2: The Basics - Business Branding with Essential Oils

Lecture 6 How Aromatic Oils Influence Us

Lecture 7 How Aromatic Oils Influence Us - Reflection

Lecture 8 Benefits of Diffusing Essential Oils

Lecture 9 The Power of Scent

Lecture 10 Your Tools

Lecture 11 Your Goals

Section 3: Aroma Care Basics

Lecture 12 Aroma Basics Intro

Lecture 13 Aroma Basics Intro Reflection

Lecture 14 Diffusing

Lecture 15 Peppermint

Lecture 16 Lavender

Lecture 17 Vanilla

Lecture 18 Lemon

Lecture 19 Eucalyptus

Lecture 20 Orange

Lecture 21 Pine

Lecture 22 Aroma Basics Recap

Section 4: Creating Essential Oils Blends

Lecture 23 Blending Basics: Scent Categories

Lecture 24 Blending Practice: Let's Go!

Section 5: Conclusion

Lecture 25 Congratulations!

Lecture 26 Bonus Lecture

This course is for YOU if you manage a brick-and-mortar space where guests or customers spend time…,This course is for YOU if you would like to brand, enhance and personalize the service encounter your guests or customers experience with you by diffusing invigorationg, calming, etc. aromas,This course is for YOU if you are interested in providing a little "extra" fresh and joyful surprise for those who spend time with you - maybe while shopping, waiting, learning, meeting, enjoying free time, relaxing, connecting, working out, and more,This course is for YOU if you are in charge of, for instance: a shop, studio, gallery, business, or organization and are passionate about frequently upgrading your space's atmosphere,This course is for YOU if you would like to provide some extra happiness and motivation for your guests, employees, students, customers, …,This course is for YOU if you're interested in creating a low-tox environment with natural essential oils and the basics of aroma care: How scents influence our emotions and well-being,Please know that this is not an "Aromatherapy" course - we do cover 7 essential oils with their everyday benefits as examples though