Master Strategic Management; Techniques For Business Success
Published 4/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.44 GB | Duration: 2h 7m
Published 4/2023
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.44 GB | Duration: 2h 7m
MBA | Business Strategy | Innovation | Strategy | Strategic Planning | Management | Business Insights | Change |
What you'll learn
1. Understand the fundamentals of strategic management, including the challenges of defining the right strategy in today's fast-paced business environment.
2. Identify and analyze industry changes, and develop effective strategies to respond to them.
3. Recognize the importance of disruptive innovation and how it can be harnessed to gain a competitive advantage.
4. Apply research-based tools and frameworks to evaluate your company's strategic management approach and make data-driven decisions.
5. Incorporate insights from strategy consulting and behavioral science to improve your company's strategic management practices.
6. Develop key takeaways and lessons that can be directly applied to your company to stay ahead of the competition in today's dynamic business landscape.
Requirements
No prerequisites - we will teach you all you need to know
Description
About This CourseAre you struggling to navigate the challenges of industry change and innovation? Do you want to learn how to develop effective strategies that can help you stay ahead of the curve in today's fast-paced business environment? If so, then this course on Strategic Management is perfect for you!This course is designed around three main modules that focus on the key challenges facing businesses today. In the first module, you will learn about what strategy is and why defining the right strategy is more difficult than people think. In the second module, we will cover industry change and how to respond to these challenges. Finally, in the third module, we will explore disruptive innovation and how to harness it to gain a competitive advantage.Our experienced instructors will guide you through a variety of research-based tools and frameworks, using several great examples, including Post-It (3M), Kodak, Nespresso, Amazon, and British Airways to make the story sparkle. We will cover components of strategic management, strategy consulting, and behavioral science, all of which are instrumental in making a difference.This course is particularly relevant for senior executives and mid-level professionals in a wide variety of industries. It's especially valuable for those in traditional industries where there is plenty of disruption going on. By the end of this course, you will have a deep understanding of the big challenges and how to respond to them, as well as key takeaways and lessons that can be directly applied to your company.So why wait? Enroll now and take the first step towards developing effective strategies that can help your business stay ahead of the competition! I am confident that you will find this of value and offer a 30 Day money back guarantee - No questions asked.
Overview
Section 1: Introduction
Lecture 1 Introduction to your instructor
Section 2: What is Strategy?
Lecture 2 Introduction to What is Strategy
Lecture 3 My Approach to Learning
Lecture 4 Strategic Frameworks
Lecture 5 Why We need a Strategy
Lecture 6 Natural Talent vs Career Management
Lecture 7 Natural Talent vs Career Management (Part 2)
Lecture 8 Defining Strategy
Lecture 9 Three Levels of Strategy
Lecture 10 Common Elements in Successful Strategies
Lecture 11 Making Choices
Lecture 12 Who What How Framework
Lecture 13 What Strategy is Not
Lecture 14 Business Model Analysis
Lecture 15 Strategic Fit
Lecture 16 Summary
Section 3: Industry Change - Bookselling and Value Curves
Lecture 17 1 - The history of Bookselling
Lecture 18 2 - Types of Industry Change
Lecture 19 3 - Value Curve Framework
Lecture 20 4 - The Sinclair C5
Lecture 21 5 - Amazon vs B&N
Section 4: Growing A Disruptive Innovation Next to the Core Business
Lecture 22 Introduction
Lecture 23 Difficulty 1 - Evolution of Innovations
Lecture 24 Difficulty 2 - Appearing to be an Extension of the Core Markets
Lecture 25 Difficulty 3 - Conflicts with the Core Business
Lecture 26 The Importance of Selling
Lecture 27 Selling at Nespresso and 3M
Lecture 28 Change or Die
Lecture 29 A Separate Unit or Not?
Lecture 30 What to keep Separated or in Common
Lecture 31 Manage Conflicts Don't Ignore Them_
Lecture 32 Kodak, British Airways and What to Do!
1. Students who are pursuing degrees in business, management, or related fields could gain valuable insights into strategic management, industry changes, and disruptive innovation,2. Mid-level professionals who are looking to advance their careers in management, and who want to improve their strategic thinking and decision-making skills.,3. Entrepreneurs and business owners who are looking to grow their businesses in today's fast-changing environment, and who want to learn how to develop effective strategies to respond to industry changes and innovation.,Professionals who work in traditional industries that are experiencing disruption and who want to learn how to navigate these changes and remain competitive