Revolutionize Your Marketing Content Writing With Ai

Become an AI Marketing Writing & Prompting Pro Using ChatGPT, Google Bard, and Other Generative AI Writing Tools

What you'll learn

Fundamentals of generative artificial intelligence (AI)

Benefits and challenges of using generative AI in marketing

How to use ChatGPT to improve your marketing content

Professional secrets to writing the perfect prompt

How to create a workflow to speed up content production

Essential AI writing and editing tools

Requirements

Access to a computer with a stable internet connection: Students will need a reliable computer and internet access to view course content and utilize AI writing tools are needed.

Curiosity and willingness to learn: Students should be eager to explore the world of creative AI tools, experiment with new techniques, and embrace the potential of AI-generated marketing content.

Description

Master the use of groundbreaking generative AI writing tools to be more productive, save time, and improve your marketing writing.  Do you want to learn how to create more written content faster using tools like ChatGPT, Google Bard, and others? Then this course is for you! Welcome to Revolutionize Your Marketing Content Writing With AI, an online course designed to help you harness the power of creative AI writing tools and revolutionize your content marketing. Whether you're a marketing or advertising professional, small business owner, freelance writer, or just passionate about learning how AI can help you become a better writer, this course will unlock the secrets of using these innovative tools. What will you learn in this course? Generative AI FundamentalsThe course will teach you the fundamentals of what's known as generative artificial intelligence — generative AI. It is the foundation on which tools like ChatGPT and others are built. Benefits and Challenges of Using AIGenerative AI offers many benefits, but it's not without challenges. You will learn both the pros and cons of using this new medium. How to Use ChatGPTChatGPT is the standard bearer of the generative AI writing ecosystem. You will learn everything you need to know to become a more productive, efficient writer.  Generative AI PromptsYou will become a prompting pro — the instructions you give the AI tools like ChatGPT to create content. We will unlock the secrets to creating the perfect prompt and share examples of several of the more popular prompt types. Workflow AutomationYou will also learn how to create a workflow to automate and speed up the content production process. I'll show you the one I use. AI Writing ToolsWe will do a deep dive into the AI tools I use every day to write and edit content. And we will overview some of the more popular content-writing tools that you may want to consider. AI Writing ExamplesThroughout the course, I will provide plenty of marketing-related examples to illustrate how to use these tools effectively. Job SecurityThere is a concern among many writers and marketers that AI will take their jobs. However, I like to think of it this way: AI won't take your job; someone who understands how to use these tools will. Let that someone be you. If you progress through all the lessons in this course, I promise you will learn everything you need to know to become more productive, efficient, and, dare I say it, a better writer than ever. How can marketing professionals use generative AI?Content CreationGenerative AI can help in creating engaging content for blog posts, social media posts, and more. It can generate new ideas based on the patterns it's learned from previous successful content.Personalized EmailsAI can help craft personalized emails to customers based on their preferences and browsing history. This can help drive engagement and increase conversion rates.Customer ServiceGenerative AI like ChatGPT can be used to power customer service chatbots. These chatbots can provide instant, 24/7 customer support and handle common inquiries, freeing up human agents for more complex tasks.Market ResearchAI can be used to analyze customer reviews and social media posts to generate insights about consumer behavior and preferences.Ad CreationGenerative AI can also help create compelling ad copy optimized for conversion.Get instant access to:Easy-to-watch, informative video lessonsInteractive quizzes to test your comprehensionPractical downloadable resourcesLifetime access to the course & any updatesWho is your instructor?This course is taught by Paul Chaney, a veteran content marketing professional and owner of Prescriptive Writing, which specializes in writing and editing content for B2B brands and agencies. Paul uses AI tools daily to be more productive and efficient in creating marketing content.Enroll now and embark on a journey to be more creative, supercharge your workflow, and stay ahead of the curve in the world of generative AI writing.

Overview

Section 1: Introduction to AI Marketing Writing

Lecture 1 Introduction

Section 2: Generative AI Fundamentals

Lecture 2 Generative AI Fundamentals

Section 3: Benefits and Challenges of Using Generative AI for Marketing

Lecture 3 Generative AI Beneifts

Lecture 4 Generative AI Challenges

Section 4: How to Use ChatGPT

Lecture 5 Introduction to Using ChatGPT

Lecture 6 How to Sign Up for ChatGPT

Lecture 7 Comparing ChatGPT 3.5 vs. ChatGPT 4

Lecture 8 ChatGPT Interface

Lecture 9 ChatGPT 4 Plugins

Section 5: 5 Secrets to Writing the Perfect Prompt

Lecture 10 5 Secrets to Writing the Perfect Prompt

Section 6: 9 Different Prompt Types

Lecture 11 Prompt Priming

Lecture 12 Role Prompting

Lecture 13 Few Shot Prompts

Lecture 14 Iteration Prompting

Lecture 15 Chain of Thought Prompts

Lecture 16 Research

Lecture 17 Summarizing

Lecture 18 Advanced Prompting

Lecture 19 Prompt Writing Style

Section 7: Going Beyond the Basics: Improving AI Written Content

Lecture 20 How to Train ChatGPT for Marketing Writing

Lecture 21 How to Give AI Written Content the Human Touch

Section 8: AI Writing Workflow

Lecture 22 AI Writing Workflow, Part 1: Writing

Lecture 23 AI Writing Workflow, Part 2: Editing

Section 9: Other AI Writing Tools

Lecture 24 Other AI Writing Tools

Lecture 25 Copy.ai Interface

Lecture 26 Writer Interface

Section 10: Get Started Using Generative AI

Lecture 27 Get Started Using Generative AI

Marketing professionals seeking to understand how to integrate AI writing tools like ChatGPT into their content marketing strategy.,Small business owners who need to create more marketing content but lack the necessary time and resources to do so.,Freelance writers who want to be more productive, save time researching and writing content, and become a better writer.,Advertising copywriters looking for ways to create more engaging, attention-getting copy.