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    https://sophisticatedspectra.com/article/drosia-serenity-a-modern-oasis-in-the-heart-of-larnaca.2521391.html

    DROSIA SERENITY
    A Premium Residential Project in the Heart of Drosia, Larnaca

    ONLY TWO FLATS REMAIN!

    Modern and impressive architectural design with high-quality finishes Spacious 2-bedroom apartments with two verandas and smart layouts Penthouse units with private rooftop gardens of up to 63 m² Private covered parking for each apartment Exceptionally quiet location just 5–8 minutes from the marina, Finikoudes Beach, Metropolis Mall, and city center Quick access to all major routes and the highway Boutique-style building with only 8 apartments High-spec technical features including A/C provisions, solar water heater, and photovoltaic system setup.
    Drosia Serenity is not only an architectural gem but also a highly attractive investment opportunity. Located in the desirable residential area of Drosia, Larnaca, this modern development offers 5–7% annual rental yield, making it an ideal choice for investors seeking stable and lucrative returns in Cyprus' dynamic real estate market. Feel free to check the location on Google Maps.
    Whether for living or investment, this is a rare opportunity in a strategic and desirable location.

    Brand Failures [MegaU+RapidS]

    Posted By: tallist


    Matt Haig, «Brand Failures: The Truth About the 100 Biggest Branding Mistakes of All Time»
    Kogan Page | ISBN 0749439270 | 2003 Year | PDF | 0,6 Mb | 310 Pages


    Most of the world’s global companies have launched products that have flopped - spectacularly and at great cost. This book looks at how such disasters occur and describes those brands which set sail with multi million-dollar campaigns behind them, only to sink without trace. Matt Haig starts with classic examples from every era of branding and moves towards more recent failures.

    The book is also intended to provide some practical value: each brand scenario includes a checklist of “lessons learnt”, providing “how not to” advice. With 80 per cent of all new product launches failing, and Fortune 1000 companies thought to waste $60 billion a year on brand development efforts, this book offers insights into stupid ideas and key danger areas. Case studies include Coca-cola, Microsoft, Harley Davidson, Virgin, McDonald’s, Sony and IBM.

    By: Haig, Matt
    Published By: Kogan Page

    file size: 0,6 MB
    host: megaupload - rapidshare
    password: avax

    @megaupload

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