Business under fire
American companies steeling themselves against the threat of terrorism can learn a lot from Israel's experience. Despite facing the constant grim reality of terrorism, the Israeli economy is surprisingly robust. How do businesses in Israel stay viable in a chaotic environment, and how do they rebuild in the wake of destruction? Based on in-depth personal interviews conducted in Israel by the author, Business Under Fire offers inspirational and instructive stories about the techniques Israeli companies have used to thrive in the face of extraordinary adversity.Readers will learn how to: * prepare for the worst * find new markets and customer bases * motivate in a stressful, uncertain environment * make a profit under previously unimaginable conditions * make quick, intuitive decisions * build flexibility into long-term plansPacked with fascinating first-person accounts from CEOs, managers, and in-the-trenches employees who have been through it all, Business Under Fire contains hard-won insights every business can learn from.
bKeeping organizations running in a dangerous climate.
How Israeli companies are succeeding in the face of terror - and what we can learn from them.
from Israel’s experience. Despite facing the constant grim reality of terrorism, the Israeli economy is surprisingly robust.
How do businesses in Israel stay viable in a chaotic environment, and how do they rebuild in the wake of destruction?
Chief Engineer, September 2004
"Although written for the business community, "Business Under Fire" contains information that should be studied by every American."
Harvard Business School Working Knowledge (hbswk.hbs.edu)
Carrison offers some fascinating vignettes and first-hand accounts of life at work from Israeli managers'point of view.