Benjamin Gilad, «Early Warning: Using Competitive Intelligence to Anticipate Market Shifts, Control Risk, and Create Powerful Strategies»
AMACOM | ISBN 0814407862 | 2003 Year | 272 Pages
AMACOM | ISBN 0814407862 | 2003 Year | 272 Pages
| “ | In the turbulent waters of business, companies run the risk of being blindsided - and sunk - by unexpected developments. This work reveals the key to staying on (or successfully changing) course - a CEW, or Competitive Early Warning System, which interlocks strategic planning and management action. | ” |
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