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    3. Essentials of Corporate Performance Measurement

    Essentials of Corporate Performance Measurement

    Posted By: jorco
    Date: 18 Jul 2005 17:25:13


    George T. Friedlob, Lydia L. F. Schleifer, Franklin J. Plewa, "Essentials of Corporate Performance Measurement"
    Wiley Publishers | ISBN: 0-471-20375-0| 2002 Year | PDF | 1,26 Mb | 219 Pages


    “The primary objectives in this book are to
    1. Explain the meaning of ROI and its components
    2. Describe the use of ROI to analyze performance and contribute
    to decision making
    3. Describe various forms of ROI and how they are used to evaluate
    investment activities
    4. Describe ways to analyze sales revenues, costs, profits, and investment
    centers
    5. Describe recent developments in ROI: return on information
    technology (ROIT) and return on technology investment (ROTI);
    6. Describe residual performance measures such as residual income
    return on investment and economic value added (EVA)    		”


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