Hacking SaaS: An Insider's Guide to Managing Software Business Success
Hacking SaaS: An Insider's Guide to Managing Software Business Success by Eric Mersch
English | June 27, 2023 | ISBN: 1544543840 | eISBN: 9781544543840 | 163 Pages | EPUB | 5.4 MB
English | June 27, 2023 | ISBN: 1544543840 | eISBN: 9781544543840 | 163 Pages | EPUB | 5.4 MB
Perpetual software licensing is dead.
In fact, today's college graduates are unlikely to encounter it in their careers. That's because software as a Service, or SaaS, provides the necessary customer insight companies need to innovate better and faster than their competitors-and it's now the dominant business model for nascent and legacy software companies alike. The only problem? SaaS's rapid rise resulted in a fragmented understanding of best practices for this dynamic, powerful business model.
Eric Mersch is here to change that.
Informative, in-depth, and inclusive, Hacking SaaS leverages Eric's twenty-plus years of executive finance experience to become the definitive book on managing SaaS business models. Eric's three-part compendium clarifies SaaS's components and their relationship to financial metrics while empowering readers to unlock the power of SaaS, create strong data-driven cultures in their companies, and fortify business performance.