Australian Institute of Management, «Innovation and Imagination at Work» (2nd Edition)

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Australian Institute of Management, «Innovation and Imagination at Work» (2nd Edition)

Australian Institute of Management, «Innovation and Imagination at Work» (2nd Edition)
McGraw-Hill | ISBN 0074714538 | 2004 Year | CHM | 1,46 Mb | 256 Pages


In this revised and expanded second edition of Innovation and Imagination at Work, the Australian Institute of Management presents the thoughts of leading management thinkers and practitioners on how to create innovative organizations.

From a management and leadership perspective, this best-selling business book examines:

what business leaders and managers need to know about the future
why innovation will be imperative for corporate survival
how to transform an organization into an innovative enterprise
which innovation strategies are right for your organization
how to generate a constant stream of new ideas
how to manage and harness the creative energies of employees
why all organizations need to become entrepreneurial.
Each self-contained chapter combines theory, real-life application and practical guidance, with take-aways for the manager to explore and employ in the workplace.

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