Telebomb: The Truth Behind The $500-Billion Telecom Bust And What The Industry Must Do To Recover by John Handley
Publisher: AMACOM (June 14, 2005) | ISBN: 0814408338 | PDF | 1 Mb | 264 pages
Publisher: AMACOM (June 14, 2005) | ISBN: 0814408338 | PDF | 1 Mb | 264 pages
The business environment of the mid-1990s created a combination of easy money, newly opened markets, and uncontrolled deregulation in the telecommunications industry that caused many businesspeople-honest and dishonest-to propose, fund, and carry out ventures designed to change the way the telecommunications industry worked. Change came quickly, and with it came a corporate tangle that threatens to send the entire industry spinning out of control. Telebomb describes the origins of the chaos and follows each of the long-term trends that originated in the mid-1990s. This thought-provoking book, written by an industry insider, draws conclusions about the ultimate winners and losers during and after the telebomb. After analyzing the effects of the Telecommunications Act of 1996, the book takes a much-needed look forward to explore how the industry must change to become more responsive to customers and more profitable for investors – and to prevent another telebomb.