Power Play: Sport, the Media, and Popular Culture
Raymond Boyle, Richard Haynes, "Power Play: Sport, the Media, and Popular Culture"
Publisher: Edinburgh University Press | 2009-06-15 | 265 Pages | ISBN: 0748635939 | PDF | 1.9 MB
Publisher: Edinburgh University Press | 2009-06-15 | 265 Pages | ISBN: 0748635939 | PDF | 1.9 MB
Since its first publication in 2000, Power Play has become a key text in the study of media sport. Charting the relationship between sport and the media, the book examines the media's domination of the way sport is played, organized, represented, and understood in society. This fully revised and updated edition reviews recent developments in the interdisciplinary field of media sport studies and provides new analysis of the global sports media marketplace, taking into consideration the rapid changes in the media coverage of sport brought by the Internet and new digital media platforms. Written by two experienced and internationally renowned researchers in the field, Power Play recasts our understanding of media sport in the twenty first century.
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