The Ultimate Beginner's Guide To PPC [2022]: Start Using Google Ads Like A Pro by Sophie Lorford, Sophie Fell
English | July 4, 2022 | ISBN: N/A | ASIN: B0B4P78DHG | 56 pages | EPUB | 0.36 Mb
English | July 4, 2022 | ISBN: N/A | ASIN: B0B4P78DHG | 56 pages | EPUB | 0.36 Mb
The Ultimate Beginner's Guide To PPC
Whether you're an avid digital marketer or a small business owner, you're likely to need to understand Google Ads. This guide by PPC Consultant Sophie Lorford shares expertise gained over a number of years, with millions of Google Ads spend under her belt and almost 300 accounts built and managed.In this book, you'll get to grips with:
- Google Ads fundamental knowledge and the auction process
- The structure of your Google Ads account
- All things campaigns, ad groups and ads
- Everything there is to know about keywords
- How to optimise your campaigns
- What to do when it just doesn't work
- Advanced Google Ads features
Without this guide, you're almost guaranteed to continue wasting time, energy and effort on your Google Ads. So, take advice from the professionals using "The Ultimate Beginner's Guide To Google PPC".