Joseph (Joe) F. (Franklin) Hair, G. Tomas M. Hult, Christian M. Ringle and Marko Sarstedt, "A Primer on Partial Least Squares Structural Equation Modeling (PLS-SEM)"
English | ISBN: 1452217440 | 2013 | 328 pages | PDF | 17 MB
English | ISBN: 1452217440 | 2013 | 328 pages | PDF | 17 MB
PLS-SEM is evolving as a statistical modeling technique and its use has increased exponentially in recent years within a variety of disciplines, due to the recognition that PLS-SEM's distinctive methodological features make it a viable alternative to the more popular covariance-based SEM approach. This text-the only comprehensive book available to explain the fundamental aspects of the method-includes extensive examples on SmartPLS software, and is accompanied by multiple data sets that are available for download from the accompanying website (www.pls-sem.com).