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    John Adair - The Concise Adair on Creativity and Innovation

    Posted By: hue
    John Adair - The Concise Adair on Creativity and Innovation

    John Adair - The Concise Adair on Creativity and Innovation
    Thorogood Publishing | 2005 | ISBN: 1854182730 | Pages: 128 | PDF | 5.21 MB

    New ideas are essential for industry, they are the lifeblood
    of successful organisations. Creative and innovative thinking,
    the means by which ideas are born and nurtured, are not
    products of clearly defined steps, they can be encouraged
    in various ways.
    We all have new ideas but really good, creative new ideas
    vary in quality and frequency. A good idea can be classed
    as one that a critical mass of people consider to be both useful
    and original. Those people who have a high rate of excellent
    ideas are the true creative thinkers. Most creative
    thinkers can be placed on a scale relative to their quality and
    quantity of ideas.

    John Adair - The Concise Adair on Creativity and Innovation

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