"Promotion and Marketing Communications" ed. by Umut Ayman, Anıl Kemal Kaya
ITExLi | 2020 | ISBN: 1838802282 9781838802288 1838802274 9781838802271 1789846994 9781789846997 | 184 pages | PDF | 14 MB
This book presents a collection of chapters authored by various researchers and edited by marketing communication professionals. This volume there is the latest research about marketing communication under which marketing strategies are delicately discussed.