Quick Guide Sound Marketing: Wie Sie mit akustischen Reizen Ihre Marke stärken

Posted By: AvaxGenius

Date: 23 Oct 2021 15:49:14

Dieses Buch ist eine kompakte Einführung in das Thema Sound Marketing. Unternehmen stehen heute vor der Herausforderung, ihre Markenwerte durch möglichst viele Sinne gezielt zu vermitteln, um sich von der Konkurrenz explizit abzuheben und Konsumenten langfristig an ihre Marke zu binden.

Business Sound Marketing Marketing Multisensuales Marketing Branding Consumer Behavior

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«Summary of Hooked» by Instaread

Posted By: Gelsomino

Date: 20 Oct 2021 23:14:01

«Summary of Hooked» by Instaread
English | EPUB | 0.2 MB

Consumer Behavior Business Communication Business

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Font Psychology: Why Fonts Matter and How They Influence Consumer Behavior

Posted By: yoyoloit

Date: 19 Oct 2021 06:54:57

Consumer Behavior Font Psychology

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From Impressed to Obsessed: 12 Principles for Turning Customers and Employees into Lifelong Fans

Posted By: First1

Date: 12 Oct 2021 13:45:19

Stop satisfying your customers – and start impressing them – using the strategies of Apple, Costco, Disney, and other industry dominators.

Business Marketing Psychology Behaviour Consumer Behavior

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Consumer Behavior, Global Edition, 12th Edition

Posted By: yoyoloit

Date: 5 Oct 2021 06:46:18

Consumer Behavior, Global Edition, 12th Edition

Consumer Behavior Business Money

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Understanding Economic Equilibrium: Making Your Way Through an Interdependent World

Posted By: First1

Date: 25 Sep 2021 13:53:07

Understanding Economic Equilibrium reveals how all markets fit together, and how we as individuals fit into that bigger picture.

Business Economics Microeconomics International Economics Consumer Behavior

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Brand Hacks: How to Build Brands by Fulfilling the Consumer Quest for Meaning

Posted By: First1

Date: 7 Sep 2021 13:51:34

Every year, brands spend over $560 billion (and counting) to convince us to buy their products. Yet, as consumers we have become insensitive to most advertising. We easily forget brands and may switch to another product on a whim.

Business Advertising Marketing Theory of Economics Economics Behavior Consumer Behavior Reference

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Consumer Behavior: Buying, Having, and Being, Global Edition, 13th Edition

Posted By: yoyoloit

Date: 26 Jul 2021 10:54:19

Consumer Behavior

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Research on Firm Financial Performance and Consumer Behavior

Posted By: yoyoloit

Date: 9 Jul 2021 16:01:11

Financial Performance Consumer Behavior

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Product Innovation Management: Intelligence, Discovery, Development

Posted By: AvaxGenius

Date: 2 Jul 2021 12:10:02

This book offers new insights into the complex set of activities and decisions of product innovation management. It provides concepts, methods, and tools that can help accelerate the introduction of successful products to the market in an increasingly competitive and changing business landscape. It also offers examples and case studies, and it is the result of more than 20 years of study, research, and consulting carried out by the two authors in the field of innovation management.

Business and Management Business Consumer Behavior Intelligence Competitive Intelligence

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Leveraging Consumer Behavior and Psychology in the Digital Economy

Posted By: readerXXI

Date: 29 Jun 2021 19:29:29

Leveraging Consumer Behavior and Psychology in the Digital Economy
by Norazah Mohd Suki and Norbayah Mohd Suki
English | 2020 | ISBN: 179983042X | 321 Pages | PDF | 9.2 MB

Business Consumer Behavior Marketing Digital Economy

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Ethical Consumerism and Comparative Studies Across Different Cultures : Emerging Research and Opportunities

Posted By: readerXXI

Date: 25 Jun 2021 23:53:32

Ethical Consumerism and Comparative Studies Across Different Cultures :
Emerging Research and Opportunities
by Ebtihaj Ahmad Al-A'Ali and Meryem Masmoudi
English | 2020 | ISBN: 1799802728 | 260 Pages | PDF | 4.82 MB

Business Consumer Behavior Business Ethics

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Impact of ICTs on Event Management and Marketing

Posted By: Underaglassmoon

Date: 9 Jun 2021 20:34:26

Impact of ICTs on Event Management and Marketing
IGI Global | English | 2021 | ISBN-10: 1799849546 | 357 pages | PDF | 7.22 MB

by Kemal Birdir (Editor), Sevda Birdir (Editor), Ali Dalgic (Editor)
Conferences, symposiums, and other large events that take place at far away hotels require many hours of preparation to plan and need a capable event staff to market. Without the innovative technologies that have changed the face of the tourism industry, many destinations would be unequipped to handle such a task

Development Digital Marketing Economics Web dev Psychology Digital Environments Generational Consumers Science Virtual Reality Human Resource Management Programming IT Event Tourism Website Quality Engineering Consumer Behavior Web development Behavior Technology Event Planning Artificial Intelligence

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Time for Things : Labor, Leisure, and the Rise of Mass Consumption

Posted By: readerXXI

Date: 9 Jun 2021 18:08:16

Time for Things : Labor, Leisure, and the Rise of Mass Consumption
by Stephen D. Rosenberg
English | 2021 | ISBN: 0674979516 | 355 Pages | PDF | 4.68 MB

Politics Consumer Society Consumer Behavior Sociology Mass Consumption

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Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies

Posted By: readerXXI

Date: 4 Jun 2021 03:15:39

Handbook of Research on Transmedia Storytelling, Audience Engagement,
and Business Strategies
by Victor Hernandez-Santaolalla
English | 2020 | ISBN: 1799831191 | 487 Pages | PDF | 9.1 MB

Business Marketing Consumer Behavior Storytelling

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